The Homepage Review Series
Real artist. Real website. Real recommendations for creating a clearer path from visitor to collector.
#1 No Clear Primary Purpose
The homepage asks visitors to understand several different projects and directions at once.
#2 Too Many Competing Paths
Art, art therapy, disability resources, a book, FAQs, and outside websites all compete for the visitor’s attention.
#3 No Obvious Next Step
The visitor isn’t clearly guided toward the single action Carl most wants them to take.
You just watched Wilson analyze a real artist’s website.
Now imagine having him working beside you on yours.
Wilson helps you stop wondering what to do next and start getting it done.
Whether you’re working on your website, writing an email, creating a follow up, or figuring out why something isn’t working, Wilson works through it with you.
You don’t get another pile of information. You get help doing the work.
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